花生嫂

花生嫂以亲切的人格化名称进入大众休闲食品市场。瞳创将“嫂”所代表的熟悉感、手艺感和分享感转化为品牌性格，并通过醒目的主视觉、清楚的口味区分与统一的系列版式提升货架识别。设计让传统花生零食摆脱同质化土特产印象，形成更鲜活、更适合日常消费与社交分享的品牌形象。

Huasheng Sao enters the mass snack market with a warm, personified name. ToCreate translated its sense of familiarity, craftsmanship, and sharing into a distinctive brand character, supported by bold key visuals, clear flavor coding, and a unified series layout. The packaging moves peanut snacks beyond generic local-specialty cues toward a lively and shareable everyday brand.